Restaurant and Foodservice vendors come in every shape and size, but they all tend to struggle with the same thing: winning new business.
Think about it…
Whether you’re at the helm of a talented team or a one-man-band, you spend your days helping other businesses grow through whatever services you offer.
Inevitably–due to economically-driven ambition or unavoidable instances of client attrition–you find yourself staring blankly at your pipeline muttering an all-too-familiar phrase.
“I need more clients.”
Well, friend, we heard you.
Introducing Restaurant Activity Report.
After talking to our customers, it’s become clear to us that, when it comes to earning new business, most companies lack the time to research, harvest, and package the account-specific data needed to win new business at scale.
This is a major roadblock to consistent growth. And frankly, if you’re not growing (that’s acquiring net-new revenue, not simply replacing the clients who have come and gone), your competitors are going to eat your lunch. Especially in the foodservice game!
We’d hate to see that. You work hard for that mid-day plate of tacos (and it’s going on the company card anyway). You deserve it.
And that’s where we come in.
Our latest suite of restaurant and foodservice lead products, developed specifically for companies that sell to restaurants and bars, is part prospect generation platform, part pitch-day secret weapon, and completely geared towards helping you grow efficiently and dominate the competition.
It gives you the power to effectively sort your new prospects, leveraging your very own CRM to build an ironclad process for why your prospects can’t afford to not hire you before they even speak to your competition.
Here’s a closer look at how you can use Restaurant Activity Report to quickly find new prospects, create data-backed pitches, and seamlessly transition prospects to clients as quickly as possible.
Filling Your Pipeline
Whether you’re generating inbound leads through your own research efforts in house, or via another lead service, the ability to learn about your prospect pre-pitch is essential to your success.
The Restaurant Activity Report’s fully verified leads let you to know and get an understanding of your prospect prior to making contact, giving you the ability to understand and connect prospects’ needs with your service and products.
This isn’t just a cold call lead list: it’s a window into their current situational needs.
Pitch New Business
The key to a winning client pitch is data.
Well, sort of. It’s using the right data the right way.
In the good old days, this was a time-consuming process, full of buying business license applications, telephone hookups, and liquor license applications, reading food blogs, business journals and hours spent poring over town hall minutes, and relying on your staff to keep their eyes and ears open for new locations as they drove around town to uncover new prospects your company could provide value.
The Restaurant Activity Report aggregates and analyzes everything for you, effectively transforming your sales team’s time from researchers of the past into fully dedicated sales machines again! They can stay hyper-focused and do what they do best which is SELL!
Log into your Restaurant Activity Report account and, in just one minute, you’ve got insights into:
Restaurant Name
Address
Decision-maker name and contact information
Whether it will be an independent, regional, or franchise location
Estimated opening date
Website URL (if they already have one)
Average check size
Whether it will serve beer, wine, or liquor
And a recap of the interview with the decision-maker giving insight you can’t get anywhere else!
How much is your time worth? Our subscription rates are equal to having your own research staff for pennies on the dollar.
Now what?
Pitching and winning new business are the easy part! IF you get in their door before your competition…
Upgrading prospect to customer
Due to varying levels of understanding on the client-side, companies need to set appropriate expectations (especially for those clients who are new to foodservice). Having a clearly articulated plan and sharing results early and often will extend the lifetime value of your whole client base (and isn’t that the whole point?).
Leveraging the Restaurant Activity Report allows you to spend more time on client strategy and sales conversations and less on mindless aggregation, all while serving up evidence of your company’s value to your clients.
Scott Laraby from the Cary, NC-based EZBrew Systems, says that “Restaurant Activity Report has changed the way we drive business development. The consistent, quality restaurant leads coming into our pipeline have created a reliable and more predictable revenue stream. We can focus on nurturing and closing leads instead of finding prospects.” In fact, Scott says he would “recommend Restaurant Activity Report to anyone looking for accurate foodservice leads.”
Start Growing Your Sales Today
Not a Restaurant Activity Report customer? We’ve got you covered. Check out a free sample demo and get access to the Restaurant Activity Report today!
